Digital Agency
loehn.digital
Call us:
+49 30 896 142 76
loehn digital is a full-service digital agency based in Berlin. Since 2013, we have been supporting B2B clients with their digital transformation, new customer acquisition or process automation. From strategy through creation to technical implementation with web development, shop solutions, online marketing or AI applications.
Our work can bring far-reaching changes for your medium-sized business. Beyond traditional marketing methods such as trade fairs, we as a digital agency offer many innovative approaches to achieve effective results. We use digital channels such as Google Ads, SEO content and LinkedIn to target potential customers more precisely and extensively. As a digital agency, we enable the automation of marketing and sales processes, leading to significant efficiency gains. We support the development of tailored websites and online shops that are not only functional but also user-friendly and aesthetically pleasing.
Years of Experience as a Digital Agency
Clients Across Germany
Team Members
Digital Agency
loehn.digital
Our team consists of permanent and freelance employees from various disciplines such as strategy, communication design, digital design, development and production. As a digital agency, we are committed to realizing your vision with cutting-edge technology and creating first-class digital experiences that elevate your brand and drive your business forward.
Write to us:
Call us:
+49 30 896 142 76
Lars – CEO
Lars has decades of experience with international brands such as BMW, Bosch, Cortal Consors, Hermes, Mercedes and Miele. With the digital agency loehn.digital, he wants to help companies acquire new customers and employees and make processes more efficient. His commitment to digital innovation is reflected in his work, where he always strives to use the latest technologies to deliver the best possible results. Lars is a member of VBKI, the IHK and the German Film Academy.
Moritz – CTO
Moritz is responsible for designing the software architecture and accompanies the implementation of all projects. As an expert in web app and mobile application development, he is responsible at our digital agency for integrating web technologies and using artificial intelligence (AI) in software solutions. Moritz is proficient in several programming languages: including JavaScript, TypeScript, PHP, C#, Python, HTML and CSS.
Erik – Consultant
Erik was head of B2B marketing for CHIP for a long time. His expertise spans digital media and communication products. Erik’s ability to adapt to different media environments makes him a valuable colleague for our digital agency. His extensive knowledge and experience help us deliver effective communication
strategies to our clients.
Torsten – Strategist
Torsten is former Head of Strategy of the Aperto Group. Throughout his career, Torsten has served many international brands, gaining deep insights into various industries and markets. One of his achievements was conceiving Hyundai’s global strategy. Torsten’s strategic thinking and his ability to understand both macro trends and detailed customer perspectives are invaluable to our work as a digital agency and help us deliver innovative and impactful solutions to our clients.
Marilena – Google Ads
Marilena supports us with her years of experience in online marketing, which she has gathered in various companies and corporations, bringing expertise and practical experience to our team. Particularly valuable are her experiences from her time at KPMG and ERGO, where she worked extensively in performance marketing. Marilena works primarily as a search engine advertising expert (SEA), specifically for the Google and Bing platforms.
Stefanie – Marketing
Stefanie handles search engine advertising (SEA) at our digital agency, among other things. She supports our clients with great dedication. Her contribution significantly helps Loehn Digital develop and implement effective marketing strategies that support our clients in achieving their business goals.
Max – Developer
Max works with us focusing on web technologies and content management systems. He brings practical experience in PHP, CSS, HTML and JavaScript and uses these skills to realize user-friendly and well-thought-out web solutions. With his reliable work style and technical understanding, Max is a valued member of our team at Loehn Digital.
Federico – Developer
Federico specializes in web technologies and content management systems. He masters a variety of programming languages, including PHP, CSS, HTML and JavaScript, and uses this knowledge to create high-quality and user-friendly web solutions. His dedication and technical expertise make him an indispensable member of our team at Loehn Digital.
Ana – UX/UI
Ana Paiva is a skilled UI/UX designer with a solid academic foundation in multimedia design, UX design and design thinking. Her comprehensive workflow covers various phases of product development, including design sprints, user research, interaction design, user interface design, prototyping and illustration. Her expertise is reflected in her successful work for renowned brands such as Dr. Oetker, Vapiano and Bettermile, where she significantly contributed to improving digital presence and user experience.
Ana – UX/UI
Ana is a UX designer with a successful swimming career. She brings a deep understanding of user-centered design principles and specializes in user experience. She combines creativity with technology to create aesthetic and user-friendly design concepts. Her intuition for the interplay of design and technology enables her to craft effective digital experiences. Driven by goal-oriented thinking and exceptional design skills, Ana actively contributes to our vibrant team.
Felix – Audio
Felix composes and produces music and sound for us for podcasts, videos, websites and apps. He has been a pianist and film composer for 20 years, writing music for commercials, documentaries, films and TV series. Felix brings a deep understanding of dramaturgy and draws on a rich wealth of experience as a music author and performing musician. He is at home in a wide variety of musical styles and is regularly heard with his music in cinema and on TV.
Stephan – Podcasts
Stephan implements podcasts and audio solutions for us, including music and sound that make company podcasts, apps or websites special and are used to increase reach on LinkedIn or other platforms. Stephan produces the appropriate music for our client projects according to your briefing. He records podcasts for companies and composes music of all genres, possessing the necessary expertise to realize our clients’ musical ideas. He also produces podcasts for client presentations.
Franziska – Accounting
Franziska has been a pillar of our digital agency in accounting for many years. With her meticulous work style, she ensures flawless financial processing. Her comprehensive knowledge of bookkeeping and her eye for detail guarantee correct and timely handling of all financial matters.
Luca – Dog
Luca, as our agency dog, brings a touch of joy to everyday office life. He constantly reminds our digital agency team to take breaks and ensures balance in working life. His presence also promotes team spirit and well-being, which in turn has a positive effect on creativity and productivity. Luca is not only a loyal companion but also a symbol of the friendly corporate culture at Loehn Digital digital agency.
As your digital agency, we are not just a service provider but a strategic partner supporting your company in fully leveraging the opportunities of digitalization. Through digital strategies, we can make your business visible not only in Germany but across Europe or worldwide. We help you test different markets and gather relevant data on customer interests. The wealth of information we gain about potential customers and visitors to your website serves not only customer and employee acquisition but is also valuable for strategic business decisions. As a digital agency, we know how to create content that both informs and entertains, building a deeper connection with your audience. Feel free to contact us and we will provide you with a free initial consultation!
Our Digital Services
Web Development
We offer tailored solutions with WordPress websites and custom web development. We create user-friendly websites that are easy to manage and update. We develop custom solutions tailored to your specific needs. With our services, we improve your online presence, enhance user experience and boost your business success.
Online Marketing
As a digital agency, we optimize your online presence with SEO, SEA and PPC. We increase your search engine visibility, run targeted advertising campaigns and boost traffic to your website. The result: More brand awareness, qualified leads and revenue. With constant analysis and optimization, we ensure the profitability of your investments and relieve you so you can focus on your core business.
AI Services and Automation
Our AI services offer you tailored solutions for process optimization. We integrate AI tools seamlessly into your existing infrastructure, enabling GDPR-compliant automation and intelligent data analysis. Thanks to customized adaptation to your business needs, our AI services help you achieve your goals faster and more cost-effectively.
Consulting
We identify the best digital solutions to achieve your business goals, whether by improving online presence, optimizing business processes or implementing data-driven decision strategies. With us by your side, you can be sure you are making the right decisions to fully leverage your digital potential.
How We Can Help You With Google Ads
As a digital agency, we support companies in many ways with Google Ads. Here are some of the ways we can help you:
Strategy Development: We help develop a tailored Google Ads strategy based on your company’s goals. This can include increasing brand awareness, generating leads or selling products or services.
Keyword Research: A key aspect of a successful Google Ads campaign is using the right keywords. We conduct thorough keyword research to ensure your ads are seen by the right people.
Ad Creation and Optimization: We create and optimize your Google Ads to maximize visibility and achieve the best possible return on investment (ROI). This includes creating compelling ad copy and using all available ad extensions.
Audience Targeting: Google Ads offers a variety of ways to target specific audiences. We help you identify and target the best audience segments for your ads.
Budget Management: As a digital agency, we help you set and manage your Google Ads budget to ensure you get the most out of your investment.
A/B Testing: We conduct A/B tests to compare different ad elements and continuously improve the effectiveness of your campaigns.
Landing Page Optimization: Besides the ads themselves, the landing page users are directed to after clicking an ad is also an important factor for campaign success. As a digital agency, we help you optimize these pages to increase conversion rate.
Reports, Monitoring and Reporting: We continuously monitor the success of your Google Ads campaigns and provide regular reports that present your ad performance transparently and clearly.
How We Can Help You With LinkedIn Ads
As a digital agency, we can support companies in various ways to leverage the full potential of LinkedIn Ads. Here are some aspects of how we can help you:
Strategy Development: We develop a custom LinkedIn Ads strategy based on your company’s goals. This can aim to increase brand awareness, generate qualified leads or grow your follower count on LinkedIn.
Audience Targeting: LinkedIn offers a variety of audience targeting options, including job titles, industry, company size and even skills. We help you precisely identify and target your audiences to maximize the benefit from your ads.
Ad Creation and Optimization: We create engaging LinkedIn Ads and continuously optimize them to maximize visibility and effectiveness. This includes text ads, sponsored content, InMail ads and more.
Budget and Bid Management: We help you set and manage your LinkedIn Ads budget to ensure you get the most from your investment. We also handle bid management to optimize your cost per click (CPC) or cost per impression (CPM).
Lead Generation: LinkedIn is a powerful tool for lead generation, especially for B2B companies. We use LinkedIn’s powerful lead generation tools to generate highly qualified leads for your business.
Reporting and Analysis: We continuously monitor your LinkedIn Ads campaign performance and provide regular reports to transparently communicate results. We use LinkedIn Insights and analysis tools to make data-driven decisions and improve your campaigns.
A/B Testing: We conduct A/B tests to compare and optimize different aspects of your ads. This can include design, wording or audience segmentation.
Content Strategy: We support you not only with ad placement but also with developing a content strategy for your LinkedIn page to create a consistent and appealing brand image.
How We Can Help You With WordPress Sites
Complex Product Catalogs and Database Connections: Creating and maintaining websites with extensive product catalogs or course databases can be complex, especially when they need constant updates or require connection to external databases. We have extensive experience connecting WordPress sites to databases, ERP and CRM systems.
Security Issues: Websites in the legal and industrial sectors can often be targets of cyber attacks. Developing secure WordPress websites and implementing advanced security measures can be a major challenge. We manage many websites with high security requirements.
Performance Optimization: Large and complex WordPress websites can often load slowly, negatively impacting both user experience and SEO rankings. Optimizing page speed and performance can be an ongoing challenge, especially for websites with many plugins, images or other resource-intensive elements.
Business Process Automation: Many companies are looking for ways to automate their processes and become more efficient. This includes, for example, complex support structures that still run with staff on the phone and many Excel spreadsheets as in the 80s. As WordPress developers, we build bridges to ERP or CRM systems or develop functions that automate certain business processes, such as sending automated emails or managing online bookings.
GDPR, DPR and Data Protection Requirements: With increasing data protection requirements, implementing all necessary GDPR measures correctly can be very complex. For example, the right to be forgotten (deleting all data of a person upon request) can be technically challenging to implement.
Learning Management Systems (LMS): If you work in the training industry, you may need to integrate an LMS such as Moodle, Canvas or Blackboard with your WordPress website. We are happy to help.
Payment Gateways: For e-commerce functionality, you may need integration with payment gateways such as Klarna, Stripe, PayPal, Square or local banking systems. We integrate these payment systems when installing WooCommerce or Shopware systems.
Marketing Automation Tools: Tools such as HubSpot, Marketo or Mailchimp often require deep integration with your website to collect user behavior data and enable personalized marketing campaigns.
